An Insider’s Guide to Advanced Call Tracking Tips and Tricks

An Insider’s Guide to Advanced Call Tracking Tips and Tricks

An Insider’s Guide to Advanced Call Tracking Tips and Tricks The exploding growth of mobile phones is making call tracking a hot topic. Watch this webcast where we’ll share advanced tips & tricks when it comes to call tracking and your marketing campaigns.   This webcast is for digital marketing agencies and marketers in all industries. What…

10 Call Tracking Secrets Used by Marketing Agencies

10 Call Tracking Secrets Used by Marketing Agencies

10 Call Tracking Secrets Used by Marketing Agencies Today, call tracking is more than just counting leads. It is the gateway to improved customer service, attribution to advertising success, and integrated marketing across multiple platforms. Marketing targeted at mobile users is bigger than ever yet very few marketers are equipped to be able to measure…

dynamic number insertion

One of the Must-Have Marketing Metrics You’re Most Likely Missing

One of the Must-Have Marketing Metrics You’re Most Likely Missing Avoiding Incomplete and Inaccurate Marketing Data by Call Tracking Numbers “Dynamic Number Insertion”: Doesn’t sound very sexy, does it? Well, depending on how you look at it… But the fact of the matter is that we have been noticing a somewhat alarming trend of digital marketing…

client relationships

How One Agency Creates Strategic Client Relationships

How One Agency Creates Strategic Client Relationships Highlights Introduction Top Draw is a successful marketing agency that got its start in 1993. To be in business for over 20 years, Top Draw adapted as client needs changed and technology evolved. Today, Top Draw is an internet marketing agency providing a breadth of services including website…

The Anatomy of a Nurture Campaign

The Anatomy of a Nurture Campaign

Understanding the Basics of a Nurture Campaign Times are tough for Marketing Agencies trying to succeed in business, increase their retainers and keep ‘bringing home the bacon’. Are You Producing Enough Sales-Ready-Leads for your clients? Brilliant marketing campaigns will attract many leads to your client’s website. But how many of them are sales ready? One touch…

3 Creative Ways One Marketing Agency Keeps Bringing Home the Bacon

3 Creative Ways One Marketing Agency Keeps Bringing Home the Bacon

3 Creative Ways One Marketing Agency Keeps Bringing Home the Bacon Times are tough for Marketing Agencies trying to succeed in business, increase their retainers and keep ‘bringing home the bacon’. The marketing landscape is constantly changing. Clients are demanding more. Technology is evolving at an unprecedented pace. Closing business while facing these challenges is tough. One…

Strategies for Driving Marketing Agency Client Growth and Retention

Strategies for Driving Marketing Agency Client Growth and Retention

Strategies for Driving Marketing Agency Client Growth and Retention Marketing Agencies face many challenges not the least is driving marketing agency client growth and retention, attracting new clients and, demonstrating value to the clients they have. With changing customer expectations, the rapid pace of technology and a competitive environment it is difficult to gain and…

create contacts from tradeshow attendee spreadsheet with google sheets

Create Contacts from Tradeshow Attendee Spreadsheet with Google Sheets

Create Contacts from Tradeshow Attendee Spreadsheet with Google Sheets Sales and Marketing contacts that are tied up in spreadsheets are missed opportunities. Spreadsheets of contacts are common – trade-show attendee lists, sales personal contacts, business card databases and countless other sources. Every contact isolated away in a spreadsheet is one less you could be engaging with through your…

How Agencies Deliver More Value with Call Tracking

How Agencies Deliver More Value with Call Tracking

Agencies Get More Impact with Call Tracking Clients expect their Marketing Agencies to provide a detailed analysis of advertising campaign results. While marketing agencies typically use web analytics and e-mail metrics to track results often phone calls, perhaps the most critical customer engagement, are overlooked in reporting. Integrated Call Tracking shows which advertising channels work…